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Business

Our startup's core business is the real-time heat tracking and trend analysis of each heated project in the NFT market, using the data from major online social media NFT communities like Twitter and discord, and also data from other search engines. A market index will be created for evaluating the overall market performance. We will also provide customized recommendations based on social heat analysis, market analysis, and users' personal preferences for fast selection.

This is a thorough market analysis of the luxury streetwear brand "OFF-WHITE". We have aroused some potential methods that will help "OFF-WHITE" to consolidate its leading position as well as expand its customer range. We mainly have conducted this through the situation analysis, marketing plan analysis, and final pitch presentation.

L'OREAL Final Round's idea. It's basically about establishing a new retailing strategy, inspired by the "Sushi Go Round Restaurants", encouraging consumers to customize their make-up combinations.

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